CrossMatrixTM in the Near Platform

resolves user identity across devices and places in real-time,
enabling you to work with a Unique User ID for your analytics and marketing needs.

Unify

Resolve Multiple ID’s
to a Unified ID

Enrich

Understand Consumer Journeys
with Third-Party Data Enrichment

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    The dotted lines indicate PII (Personally identifiable information) data, which is onboarded using a third party service. Near never stores PII data in its platform.

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Enhance your Reach

to multiple screens in Allspark with CrossMatrixTM

Now reachable at any Screen

Mobile
31.2%
Desktop
1.7%
Tablet
14.4%
3.3%
28.1%
7.6%
13.7%

With real-time actionable cross-screen analytics.